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Why You Need a True Expert in Today’s Housing Market

by Christie Cannon

Why You Need a True Expert in Today’s Housing Market



 

The housing market continues to shift and change, and in a fast-moving landscape like we’re in right now, it’s more important than ever to have a trusted real estate agent on your side. Whether you’re buying your first home or selling once again, it’s mission critical to work with an expert who can guide you through each unique step of the process. 

The reality is, not all agents operate the same way. To truly make a powerful and confident decision as you buy or sell a home, you need a real estate expert who uses their knowledge of what’s really happening with home prices, housing supply, industry projections, and more to give you the best possible advice. Someone who can provide clarity and trust like that is essential to your success. Jay Thompson, Real Estate Industry Consultant, explains:

“Housing market headlines are everywhere. Many are quite sensational, ending with exclamation points or predicting impending doom for the industry. Clickbait, the sensationalizing of headlines and content, has been an issue since the dawn of the internet, and housing news is not immune to it.”

Unfortunately, when information in the media isn’t clear, it can generate a lot of fear and uncertainty for consumers. As Jason Lewris, Co-Founder and Chief Data Officer at Parclsays:

“In the absence of trustworthy, up-to-date information, real estate decisions are increasingly being driven by fear, uncertainty, and doubt.”

But it doesn’t have to be that way. Buying a home is a big decision, and it should be one you feel confident making. You can lean on an expert to help you separate fact from fiction and get the answers you need.

The right agent can assist you in figuring out what’s going on at the national level and in your local area. They can debunk headlines using data you can trust. Experts have in-depth knowledge of the industry and can provide context, so you know how current trends compare to the normal ebbs and flows in the housing market, historical data, and more.

Then, to make sure you have the full picture, an agent can tell you if your local area is following the national trend or if they’re seeing something different in your market. Together, you can use all that information to make the best possible decision.

After all, making a move is a potentially life-changing milestone. It should be something you feel ready for and excited about. And that’s where a trusted expert comes in.

Bottom Line

If you want sound advice and trusted information about our local housing market, let’s connect.

Why It’s Critical To Price Your House Right

by Christie Cannon

Why It’s Critical To Price Your House Right

Why It’s Critical To Price Your House Right | MyKCM
 

When you make a move, you want to sell your house for the highest price possible. That might be why many homeowners are eager to list in today’s sellers’ market. After all, with record-low inventory and high buyer demand, many homes are selling for more than asking price. Data from the National Association of Realtors (NAR) shows 46% of homes are selling above list price today.

But even in a market like we have now, working with an agent to set the right asking price is critical, as pricing it too high or too low could have a negative impact on your final sale. Here’s why.

Pricing Your House Right Is Crucial Even in a Sellers’ Market

The price you set for your house sends a message to potential buyers. Price it too low and you might raise questions about your home’s condition or lead buyers to assume something is wrong with the property. Not to mention, you could leave money on the table, which decreases your future buying power if you undervalue your house.

On the other hand, price it too high and you run the risk of deterring buyers. When that happens, you may have to do a price drop to try to re-ignite interest in your house when it sits on the market for a while. But be aware that a price drop can be seen as a red flag for some buyers who will wonder why the price was reduced and what that means about the home.

In other words, think of pricing your home as a target. Your goal is to aim directly for the center – not too high, not too low, but right at market value. Pricing your house fairly based on market conditions increases the chance you’ll have more buyers who are interested in purchasing it. That makes it more likely you’ll see a bidding war, too. And when a bidding war happens, you’ll likely get an even higher final sale price. Plus, when homes are priced right, they tend to sell quickly.

To get a look into the potential downsides of over or underpricing your house and the perks that come with pricing it at market value, see the chart below:

Why It’s Critical To Price Your House Right | MyKCM

Lean on a Professional’s Expertise To Price Your House Right

There are several factors that go into pricing your house and balancing them is the key. That’s why it’s important to lean on an expert real estate advisor when you’re ready to move. A local real estate advisor is knowledgeable about:

  • The value of homes in your neighborhood
  • The current demand for houses in today’s market
  • The condition of your house and how it affects the value

A real estate professional will balance these factors to make sure the price of your house makes the best first impression and gives you the greatest return on your investment in the end.

Bottom Line

Even in a sellers’ market, pricing your house right is critical. Don’t rely on guesswork. Let’s connect to make sure your house is perfectly priced.

The Main Key To Understanding the Rise in Mortgage Rates

by Christie Cannon

 

The Main Key To Understanding the Rise in Mortgage Rates | MyKCM
 

Every Thursday, Freddie Mac releases the results of their Primary Mortgage Market Survey which reveals the most recent movement in the 30-year fixed mortgage rate. Last week, the rate was announced as 3.01%. It was the first time in three months that the mortgage rate surpassed 3%. In a press release accompanying the survey, Sam Khater, Chief Economist at Freddie Mac, explains:

“Mortgage rates rose across all loan types this week as the 10-year U.S. Treasury yield reached its highest point since June.”

The reason Khater mentions the 10-year U.S. Treasury yield is because there has been a very strong relationship between the yield and the 30-year mortgage rate over the last five decades. Here’s a graph showing that relationship:The Main Key To Understanding the Rise in Mortgage Rates | MyKCMThe relationship has also been consistent throughout 2021 as evidenced by this graph:The Main Key To Understanding the Rise in Mortgage Rates | MyKCMThe graph also reveals the most recent jump in mortgage rates was preceded by a jump in the 10-year Treasury rate (called out by the red circles).

So, What Impacts the Yield Rate?

According to Investopedia:

“There are a number of economic factors that impact Treasury yields, such as interest rates, inflation, and economic growth.”

Since there are currently concerns about inflation and economic growth due to the pandemic, the Treasury yield spiked last week. That spike impacted mortgage rates.

What Does This Mean for You?

Khater, in the Freddie Mac release mentioned above, says:

“We expect mortgage rates to continue to rise modestly which will likely have an impact on home prices, causing them to moderate slightly after increasing over the last year.”

Nadia Evangelou, Senior Economist and Director of Forecasting for the National Association of Realtors (NAR), also addresses the issue:

“Consumers shouldn't panic. Keep in mind that even though rates will increase in the following months, these rates will still be historically low. The National Association of REALTORS forecasts the 30-year fixed mortgage rate to reach 3.5% by mid-2022.”

Bottom Line

Forecasting mortgage rates is very difficult. As Mark Fleming, Chief Economist at First American, once quipped:

“You know, the fallacy of economic forecasting is don't ever try and forecast interest rates and or, more specifically, if you're a real estate economist mortgage rates, because you will always invariably be wrong.”

That being said, if you’re either a first-time homebuyer or a current homeowner thinking of moving into a home that better fits your current needs, keep abreast of what’s happening with mortgage rates. It may very well impact your decision.

The Christie Cannon Team Brings Confidence in a Pandemic: Frisco TX's Top Real Estate Team Adapts to Virtual Market

Thursday, May 14, 2020 11:00 AM

The Christie Cannon Team is the leading Real Estate Team in North Texas and they are redefining the real estate industry by setting an example of proven systems to provide clients a top-notch service using innovative technology when buying and selling homes and are sharing their thoughts and advice in making wise decisions especially during this COVID-19 Pandemic

FRISCO, TX / ACCESSWIRE / May 14, 2020 / Adapting your career to fit the new rules created by COVID-19 is tough, especially in the world of real estate. Luckily, Christie Cannon, Frisco Texas' expert in real estate for over 20 years, has found a way to utilize technology to buy and sell homes virtually. She, and her husband Kevin, along with their entire Team have set up a process to walk their clients through every step of buying or selling a home online. Everything from house hunting, listing, touring, or signing papers can be done through a virtual portal; and Christie's team will be there to give you confidence in your search for the right home or the right buyer.

Christie's Texas based team is one of the top 25 teams with Keller Williams Realty nationwide. They have done over 455 transactions in the past 12 months, with over $150 million dollars in sales. D Magazine has awarded The Christie Cannon Team the "Top Real Estate Producers" every year for nearly a decade. This constant experience is what sets the team apart from other agents and real estate teams. For example, most real estate agents are selling 7-10 homes a year. Christie and her team manage sales each and every day. Each sale brings different experiences, people, and challenges. After working in housing development and managing the team over the course of two decades, Christie has seen it all. Her newest challenge? Adapt the home buying process to fit a digital landscape, and make people feel comfortable with it along the way.

The Cannon Team has already virtually sold multiple houses completely online in the past month. Christie has found that prices have not fallen in her area, but inventory has, which is increasing demand. This means that sellers are seeing multiple offers on their home, and getting the most out of their equity. It also means that The Cannon Team's knowledge of the local market is incredibly valuable. She and her team know your area, so you don't have to and they are ready to hold your hand through finding the perfect home. Also, the level of support which they provide, paired with the quality of their service, creates an environment where clients are in constant communication and it keeps them up to date on the status of their transaction.

In a recent one-on-one interview, Christie mentioned how she and her team has been serving the market while adapting to the new rules and conditions. The level of adaptation that she has seen from people wanting to leverage technology for buying or selling their homes has been increasing day-by-day and the feedback which she has received from her clients has been very positive.

It starts with a free consultation over zoom or phone call. The Cannon Team will send you the best options for your personal situation and help pair you with a buyer or seller. Their job is not to be a salesperson, it is to educate you and take the nerves away from the whole process. "If we do our job well," Cannon said, "our clients will know and feel we have their best interest in mind, not ours."

Once they help clients find a home in their price range, one of the Team's experts can set up a virtual tour and explain every inch of the house over zoom. The client can walk through the home, ask questions, and feel confident before making an offer. When the client falls in love with a home, it's time to get the home under contract, schedule inspections and start planning your move.

On the selling side, The Cannon Team will help you check off all the boxes safely and securely. You can meet with one of the Team's experts in person at your home if you are comfortable, or over a Zoom meeting. The Team's on-staff photographer and stager can meet you at your home, or you can even elect to allow the on-staff stager to help you from afar over a Zoom meeting as you show her around your home. The only in-person meeting you will need to do is with the Team's photographer, who is dressed down in extensive PPE equipment. As a Seller, you can have control over who is entering your home and you can control the showings. The Cannon Team is encouraging "virtual" showings on all of their homes before a buyer steps foot inside to reduce unnecessary exposure. All of The Cannon Team's homes offer 3-D Virtual viewing so you can walk through an entire home without ever stepping foot inside. One of Christie's biggest focuses has been to make sure all the guidelines regarding social distancing and hygiene have been met, therefore she and her team has been working diligently with anyone who visits your property to ensure that all the government requirements and regulations are fully met and are adhered to.

Christie and her team, with their extensive experience and knowledge of the real estate industry have seen all possible emotions which people go through while considering to buy or sell their homes using online means. However, she recommends that people should adapt to the new way of communicating and interacting as the opportunities are rising and whether you are buying or selling, there are plenty of great deals to be had during times like these.

If you are in the market to buy or sell a home, do not let the current pandmeic stop you from getting the care you need. Christie and her team have been offering free consultations to share the entire process with you and answer any of your questions to ensure that you are confident before moving ahead. She has adapted her process to hold your hand through every step, and the only thing between you and finding the home of your dreams is a computer. Christie and her husband Kevin are working everyday to help ensure their Team is servicing the needs of each and every client and home they represent.




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https://finance.yahoo.com/news/christie-cannon-team-brings-confidence-150000645.html

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Christie Cannon
Keller Williams Realty
5933 Preston Road #300
Frisco TX 75034
972-215-7747
Fax: 972-215-7748
Keller Williams Frisco - The Christie Cannon Team - http://www.christiecannon.com